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In 1968, The Beatles traveled to Rishikesh, India, to meet Maharishi Mahesh Yogi. He introduced them to Transcendental Meditation – an alternative to psychedelic drugs as a tool to achieve higher consciousness and enhance creativity. The long meditation sessions resulted in the recording of The White Album – one of the most creative albums ever… PURPLE MANTRA is an olfactory experience, created to bring a sense of inner peace into your everyday life. Allow it to amplify the voice of intuition and silence everything else.
Created by Michael Partouche – also known as Dr. Mike – a musician with a background in pharmacy, the brand combines the rebellious and the refined, drawing inspiration from the wild energy of music, spiritual currents and the subcultural rebellion of the time.
The name refers to the legendary hotel room where rock history was written (and smashed).
